Google One B

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Week one part B

Increasing the number of times the ads on your site or blog

are clicked is the most obvious strategy. There are two

general strategies you can follow:

1. Increase the traffic to the site, and/or 2. Adjust

the ads to make them more "clickable"

Getting traffic is hard and takes time, so don't look at

it as a quick fix. The best way to get traffic is to

provide useful, unique content and to rank

highly in search engine rankings for keywords

related to that content. In other words, use

standard search engine optimization techniques.

DO NOT "buy" traffic or use "link farms"

or other dubious techniques. Other tips for

getting traffic:

1. Publish articles, even free ones, with links

2. back to your site.

3. Include a link to your site in the signature

4. at the bottom of your emails or in any forum

5. postings you make (if the forum allows it).

3. Participate in forums/groups related to the

content of your site or blog. The key is to

participate, not lurk, and don't just post messages

promoting your site.

4. Add comments (relevant ones only, please) to

other blogs, you can usually

link back to yours. (This won't help your search

engine rankings, but it may

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